DESIGN SCRAPBOOK - teenagers in favour of plain packaging

The BHF survey said just 36% of UK teenagers were deterred by current packs compared to 48% in Australia and that 77% of those quizzed in Britain thought the UK should have standardised packs. Australian teenagers supported the new packaging in their country (59%) and 66% wanted other countries to follow suit. (Meikle, 2013).

http://www.theguardian.com/society/2013/oct/07/cigarette-packaging-standardised-teenagers-survey